Optima Sport, a sports training monitoring aid, and the Yorkshire County Cricket Club, tasked us with the creation and online marketing of a promotional competition.
We love creative jobs which involve thinking outside the box and were honoured to be asked to take on this project, which involved masterminding the competition and marketing it through social media sites such as Facebook and Twitter (accounts for which we created), as well as advertising across a range of channels.
The competition, offering the prize of a cricket bat signed by all of the Yorkshire County Cricket Club team, was a great success and attracted a far higher number of entries than expected.
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